Overview Ahrefs is a suite of SEO tools that familiarizes users with the ins and outs of content marketing. Standard: $199 per month when. Ahrefs: An Excellent Search engine optimization Resource for Link-building. 1. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Having read my guide now you realize that SEMrussh premium cookies are a pure waste of time and definitely not worth the trouble. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. rankingCoach using this comparison chart. What’s the difference between Ahrefs, BuzzSumo, Google Search Console, and Plug In SEO? Compare Ahrefs vs. Rank Ranger in 2023 by cost, reviews, features, integrations, deployment, target market, support options, trial offers, training options, years in business, region, and more using the chart below. BuzzSumo vs. io can be a great tool for finding keywords. It does offer comprehensive tools to find the top trending content around any topic. Ahrefs Vs Semrush share many similar features in terms of competitor analysis. Understand your keyword’s traffic potential by looking at how much organic traffic the top-ranking page gets. You can get BuzzSumo Alerts sent to numerous email addresses, meaning you can keep your team informed of important publicity, or set up alerts for your clients. 14, 2023. Overall winner: Similarweb. Though right now this tool doesn’t show top influencers that is a big difference between Ahrefs & BuzzSumo. In this article, we compare the pros and cons to using Buzzsumo and Ahrefs Content Explorer. Ahrefs is the closest you can get to an ‘essential’ tool if you are a serious content marketer or SEO. Like Ahrefs and BuzzSumo, Ahrefs’ basic plan costs close to $100 and is ideal for bloggers, SMBs, and SEO beginners. In the summer of 2021, Google released a major update. Diving into the data, the #1 content marketer, Brian Dean, has an average retweet count of 64! That is 128x the average content marketing influencer, and 5x higher than influencer #2!Ahrefs includes a Content Explorer tool that shows you topics related to any keyword, as well as your competitors' top performing content. Best for social media and PR: Meltwater. If you are an existing Buzzsumo user, you will have no problem understanding how Ahrefs content explorer works. SE Ranking using this comparison chart. So if you’re looking for a DEEP comparison of these two popular SEO tools, you’ve come to the right place. BuzzSumo is available in four pricing tiers, all offered with 7-day free trial: Pro: $99/mo; Plus: $179/mo. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. cognitiveSEO vs. Screenshot from Ahrefs, September 2023. An area where by Ahrefs excels is within its interface. BuzzSumo vs. Alexa Marketing Stack vs. One of the best tools to use if you are running a competitor link building campaign. Ahrefs is arguably a bit easier to use than Semrush and gives you more digestible, 'at-a-glance information. Compare Ahrefs vs. Here are 24 tools to find new keywords, keyword difficulty, and search volume. 73 / 5 stars vs BuzzSumo which has 140 reviews and a rating of 4. Real-life use cases. BuzzSumo vs. Nicely, you happen to be not the only one! The Ahrefs’ lock symbol has caused numerous questions and speculations between users. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Rank Ranger using this comparison chart. Elite Site Optimizer vs. Compare Ahrefs vs. Ahrefs. It helps users do competitor research to determine. Brand Overflow vs. Unlike Buzzsumo, Ahrefs lets you explore trending content by traffic, not just backlinks and social shares. Comparamos dos herramientas de marketing digital y SEO imprescindibles: Ahrefs y Buzzsumo. What’s the difference between AgencyAnalytics, Ahrefs, BuzzSumo, and Google Search Console? Compare AgencyAnalytics vs. Keyword Tool using this comparison chart. For the first few years, Ahrefs was purely a backlink analysis tool. Introduction to our SEMrush vs Ahrefs Comparison Test: Two tools dominate the SEO landscape: SEMrush vs Ahrefs. Image via Google Trends. Rank Ranger vs. 5. BuzzSumo vs. If you primarily focus on content marketing and social media, BuzzSumo may be the better choice for you. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. While BuzzSumo allows you to see the posts that are most linked to and shared, Ahrefs goes one step further. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. It provides insights into content. However, if you require a comprehensive SEO toolkit with advanced keyword research, competitor analysis, and backlink analysis, SEMrush is the way to go. Let’s dive deep into the features of both Semrush and SpyFu to compare what both have to offer, and find which is truly the better platform. It's not just another surface-level comparison. BuzzSumo using this comparison chart. SEO. It’s a tool we’re happy to pay for because it’s saved us so much time. Calculate your SEO investments. This is a tough one because both have strengths and weaknesses. Compare Ahrefs vs. Compare Ahrefs vs. Ahrefs. 10 Users A user has access to the app and can run searches, export, and create alerts. Long Tail Pro vs. Let’s expand on each variable because it can be quite tricky to get to some final numbers. 2. BuzzSumo Extension. Ahrefs is one of the best Buzzsumo alternatives and is ideal if you want to improve backlinks and keyword positions while tracking content and mentions. Try. Sign up for Ahrefs. Once you have created your shortlist of great blogs to target, you need to identify the contact information. In the case of Ahrefs, you get 2 months free (effectively a 16. Elite Site Optimizer vs. What’s the difference between Ahrefs, Alexa Marketing Stack, and BuzzSumo? Compare Ahrefs vs. Compare the similarities and differences between software options with real user reviews focused on features, ease of use, customer service, and value for money. Also in the case of Spyfu, it is a newer player in the market, so while it does boast of a fantastic set of features, there. What’s the difference between Ahrefs, BuzzSumo, Google Search Console, and cognitiveSEO? Compare Ahrefs vs. Or maybe… just the one. Ahrefs content explorer is a mini search engine for link builders. Increase your website’s traffic with the industry’s favorite SEO tool. Electrical/Electronic Manufacturing 201-500 employees. Alexa Marketing Stack vs. Comparison: Buzzsumo vs Ahrefs. laffaloui. Los backlinks (también conocidos como enlaces inbound o enlaces entrantes) son enlaces de una página de una web a otra. What’s the difference between Ahrefs, BuzzSumo, Long Tail Pro, and Rank Ranger? Compare Ahrefs vs. io, BrightLocal, and HARO. BuzzSumo Ahrefs 366 Reviews and Ratings BuzzSumo 74 Reviews and Ratings Compare Ahrefs vs BuzzSumo. Available features: Majestic boasts nearly 20 features, whereas Ahrefs showcases only half that number. Ahrefs is a leading SEO software suite with a robust list of features, including backlink analysis, keyword research and technical SEO audits. Here are the top tools that the marketers we surveyed recommend. Google Search Console vs. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. A campaign for social media would take a different approach. Furthermore, the tool comes with a free trial period. Ubersuggest is beyond basic, it’s barely helpful. BuzzSumo vs. For the first few years, Ahrefs was purely a backlink analysis tool. 7% of cases (3 out of 31). Google Trends made it to our top list of the best BuzzSumo alternatives for a reason. Ahrefs vs SEMrush – Competitor Analysis Claim Google Search Console and update features and information. You can use Ahrefs to conduct. Ahrefs vs. Ahrefs offers more features than a lot of the best topic generators. I'll put Ahrefs and SE Ranking to the test and help you decide which SEO tool is better suited for your business. Hootsuite vs. Compare Ahrefs vs. Plug In SEO using this comparison chart. Some of the capabilities of Buzzsumo discovering what type of content performs best by domain, influencers by keyword, brand mentions and backlinks, and competitor analysis. BuzzSumo lets you identify. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. If you have been part of the web in a business capacity, there is very little chance you haven’t heard of Ahrefs. Ahrefs features a neat and user-friendly program which makes it easy to get around the device and find the info you require. With it, marketers can monitor every part of their target audience (sometimes referred to as “social listening” or “media monitoring”). Semrush includes a Topic Research tool that shows you topics related to any keyword, as well as the top performing content for your keyword. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Also at the top of marketers’ lists for 2019: Ahrefs, which, like SEMrush, offers SEO and backlink analysis. The score of 100 means it’ll be VERY difficult to rank for that keyword. Compare Ahrefs vs. Google Analytics. Within a short period of time, Ahrefs built a sterling reputation in the SEO community and became widely regarded as one of the most accurate backlink analysis tools on the market. Compare Ahrefs vs. The main difference between the four plans is the limits. In this comprehensive comparison of Ahrefs and Buzzsumo, we will delve into the key features, functionalities, and benefits of both tools. Ahrefs offers four pricing plans which include: Lite: $99 per month when billed monthly and $83 per month when billed annually. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. 6% discount) if you do so; Semrush gives you a 16. Compare Ahrefs vs. In this post, we shall decode the ahrefs what does the lock mean beside a url locking mechanism sign and offer observations for Search engine marketing pros. It is easier to use than Moz, provides considerably more features, gives you more generous reporting limits and offers CRM-style project management tools that allow you to manage link building campaigns without ever leaving the platform. Subdomains. BuzzSumo vs. In this article, I’ll put Semrush and SpyFu to the test and help you decide which SEO tool is better suited for competitor analysis. What is Ahrefs?Tech Buvan site is giving a lot of technology products with unique and quality. Semrush: Ahrefs is better for backlink analysis. Ahrefs is the closest you can get to an ‘essential’ tool if you are a serious content marketer or SEO. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Compare Ahrefs vs. 1 million pages crawled a minute), and content (5 million posts discovered a day). The 7 best Ahrefs alternatives – summary. And Ahrefs lacks a lot of the content-focused features in BuzzSumo, like mention tracking. Google Search Console vs. You can also analyze your competitor’s backlinks, referring domains, and organic traffic. Pair that with world-class. 1. If you’ve landed here, you’re probably already aware that Semrush and SpyFu are amongst the most popular competitor research tools on the market, alongside Ahrefs , Serpstat , and Mangools . You can enter a domain name into SEMrush or Ahrefs to get a list of all the backlinks pointing to it. Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate Community. 0) for total quality and functionality; Semrush (94%) vs. You can get Google Alerts delivered to the email address of the person that created the alert. Free/Paid: Authoritylabs: Track website rankings in Google, Yahoo!, and Bing daily. Ahrefs offers more features than a lot of the best topic generators. Several companies have come forward with tools to fill this need. Long Tail Pro in 2022 by cost, reviews, features, integrations, deployment, target market, support options, trial offers, training options, years in business, region, and more using the chart below. Two tools that always spark debate are Buzzsumo and Ahrefs. Semrush VS Spyfu detailed Features Comparison. Ahrefs provides a 7-day trial for only $7 with complete access to the tool. The free version of BuzzSumo is primarily used for content research and content curation. 9. BuzzSumo vs. Hear what your audience is asking so you can adopt their tone and language. If you want to follow your industry competitors, you can use BuzzSumo to learn what content they are producing, which social media channels they are most popular on, and how your content compares to theirs in terms of performance. SE Ranking using this comparison chart. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Within this blog post, we are going to evaluate semrush vs buzzsumo and help you determine which resource is better suited for your business requirements. BuzzSumo; You can use BuzzSumo to find the most shared content from any URL – instantly allowing you to determine what content has worked for your peers and competitors. BuzzSumo. When you invest in Ahrefs, you get an all-in-one SEO tool that helps you analyze your site’s performance to see if you’re driving a good ROI for your business. 1. GSC’s. To get BuzzSumo Insights, grab a code of WriterAccess off of AppSumo for $49 (you only need Tier 1 to have access to this data). Los motores de búsqueda como Google utilizan los backlinks como votos de confianza para posicionar las páginas. NinjaOutreach. BuzzSumo vs. Overall, I think SEMrush has a better pricing structure, with less restrictive limitations for the base plan. Each has its champions and critics, but which one truly stands out? I've just published a comprehensive blog post. Or maybe… just the one. 2. Business: $299 per month, billed annually. cognitiveSEO in 2022 by cost, reviews, features, integrations, deployment, target market, support options, trial offers, training options, years in business, region, and more using the chart below. Ahrefs is used by marketers from the world’s leading companies. Ahrefs for competitor research. Pro – starts at $99. 1. $499 /mo. Ahrefs is a great tool to improve website traffic and rankings with the help of backlink audits, keyword explorers, competitor analysis, user documentation, URL rankings, and more. . BuzzSumo vs. How Ahrefs and Buffer Drive 1 Million+ Sessions Per Month with Evergreen Content and Social Media. Ahrefs Pricing. Compare Ahrefs vs. In this comprehensive comparison of Ahrefs and Buzzsumo, we will delve into the key features, functionalities, and benefits of both tools. This BuzzSumo alternative discovers more than 5 million pages per day. Ahrefs has 494 reviews and a rating of 4. With such a huge index, it’s one of the best tools that content marketers can rely on. 5. When it comes to BuzzSumo vs. — Hannah Smith, Distilled. You can use Buzzsumo to identify popular content and influencers, and then leverage Ahrefs for in-depth SEO analysis,. You can visit the BuzzSumo site and type in topic or domain name of your. View more in-depth data on: Competitors; Products; Customer References and more; Compare Ahrefs and BuzzSumo. Diving into the data, the #1 content marketer, Brian Dean, has an average retweet count of 64! That is 128x the average content marketing influencer, and 5x higher than influencer #2! Ahrefs includes a Content Explorer tool that shows you topics related to any keyword, as well as your competitors' top performing content. You can use it to see what your competitors are ranking for, how much organic traffic they’re getting, and understand what content of theirs is performing the best. Here is the Ahrefs pricing according to the plan: Lite- Starts at $83 per month, ideal for small businesses, bloggers, and hobby professionals7. 04 Ahrefs. 2 billion keywords in 243 countries. The results can be downloaded as a CSV, and are also available on the dashboard. It helps you find the key influencers to promote your content. SE Ranking in 2022 by cost, reviews, features, integrations, deployment, target market, support options, trial offers, training options, years in business, region, and more using the chart below. 5 ( 141) learn more Ahrefs 4. We’ve rounded up the best competitor analysis tools to show how you can see what your competitors are up to. It's also possible to look at their particulars elements, for example services, plans, rates, terms, etc. SE Ranking using this comparison chart. Ahrefs has four plans: Lite, Standard, Advanced, and Agency. Ideal for the entire marketing team in large brands and agencies. BuzzSumo vs. ) And considering that Majestic’s tool is 100% focused on links, this is a great value for anyone that’s on the hunt for a cheap link analysis tool. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Business – starts at $374. engagement, and social shares (like what BuzzSumo do). Analyze a range of top Market Research Software that offer similar benefits at competitive prices. A set of 5 entirely new plans. My Favorite Feature: Content Explorer. Other Top Recommendations: How They Compare. BuzzSumo vs. BuzzSumo vs. Semrush Black Friday Deals. Moz Pro vs. Google Keyword Planner vs. The best misc. Compare Ahrefs vs. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. I track ~40 keywords and they are pretty accurate. Ahrefs: Starts at $99 USD 7-day trial for $7 USD; Free option; SEMrush: Starts at $119. The 1 Million Domain Test – Ahrefs vs Majestic SEO [Huge Update] – Matthew –. BuzzSumo vs. Winner: Tie. Both solutions also offer a 15-20% discount for the upfront purchase of an annual plan. Used daily for 2+ years. ahrefs! Bro, Ahref is the best tool for keyword research. Aside from helping you find the most popular content in any niche, BuzzSumo also helps you connect with influencers and bloggers. Empower your team by choosing the best ZIK Analytics competitor. Semrush is one of the most popular SEO tool suites out there. Compare BuzzSumo and Ahrefs based on features, pricing, verified reviews, integrations & more. BuzzSumo vs. Additionally, Buzzsumo can show you the top-performing content in your region or, even better, on the domain of a rival. Winner: Semrush. Keyword research. Elite Site Optimizer using this comparison chart. com. Moz is one of our top Ahrefs alternatives. 4. It helps users do competitor research to determine. Hear what your audience is asking so you can adopt their tone and language. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Compare Ahrefs vs. Ahrefs shows you the complete picture of followed vs nofollowed links for any target. I need a tool to research: - trending content on the web in particular niches, - most often asked questions and searches in particular niches,… With BuzzSumo Influencers, you can quickly identify the right people for your business, at scale. “While both have a lot of overlap, they each have unique quirks that make them valuable,” said Chris Hornyak, editor and SEO analyst at digital marketing firm The Content Factory. 7. Alexa Marketing Stack vs. By utilizing Ahrefs, you may get an outstanding review of a website’s inbound links, standing placements, and also other crucial metrics, however, you won’t have access to private information. 10. Last updated Nov. Compare Ahrefs vs. ” This means the searcher already knows your brand or may already be a customer. Moz. Similarweb 3. I've been using Ubersuggest for a couple of years and bought the paid tier when it was initially offered at $10/mo(they still honor that price for me) and I have also used a paid Ahrefs subscription in the past(I currently sometimes use the free Ahrefs. This tool gives you a deeper understanding of the topics they cover, and the headlines they love. AuthorityLabs vs. Alexa Marketing Stack vs. Nicely, you happen to be not the only one! The Ahrefs’ lock symbol has caused numerous questions and speculations between users. Ahrefs also offers a unique feature called "Keyword Explorer," which allows you to find new keyword ideas based on your seed keywords. BuzzSumo in 2023 by cost, reviews, features, integrations, deployment, target market, support options, trial offers, training options, years in business, region, and more using the chart below. Let’s dive deep into the features of both Semrush and SpyFu to compare what both have to offer, and find which is truly the better platform. Semrush vs. Buzzsumo offers a totally free model that permits you to search approximately ten times per month and track around five signals. No surprise since 70+% of articles never got a single backlink! Think about this finding and you’ll agree that the lack of backlinks makes sense because a very small percentage of articles are link-worthy for content creators, aggregators and search engines. Get startedwith Semrush today. View community ranking In the Top 5% of largest communities on Reddit ahrefs and BuzzSumoAhrefs is a tool that can be used for keyword research, link building, and competitor analysis. rankingCoach using this comparison chart. This characteristic lets you spy in your competition to see where their back links are from. Marketing 360 vs. Plug In SEO using this comparison chart. BuzzSumo. Google Keyword Planner in 2023 by cost, reviews, features, integrations, deployment, target market, support options, trial offers, training options, years in business, region, and more using. Compare Ahrefs vs BuzzSumo 2023. You can also use tools like BuzzSumo, SEMrush, or Ahrefs to research your competitors and industry trends and get ideas for testing. Compare Ahrefs vs. Cost: $99 – $999. It appears to be close to a number of the information-reinforced ideas and will make you ponder what it indicates. Alexa Marketing Stack vs. The results can be downloaded as a CSV, and are also available on the dashboard. İçerik stratejimizi planlamak için Ahrefs verilerini kullanmak, blogumuza yapılan ziyaretleri önceki yıla oranla %200’den fazla artırmamıza yardımcı oldu. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Mangools – Easiest Ahrefs alternative to use. Ahrefs enables you to see: How pages perform for specific keywords; See who’s linking to your siteWhat’s the difference between Ahrefs, Alexa Marketing Stack, BuzzSumo, and Google Keyword Planner? Compare Ahrefs vs. Ahrefs is aimed at larger companies and in-house marketers, whereas Ubersuggest is aimed more at entrepreneurs, small agencies, and solopreneurs. Compare Ahrefs vs. Building and maintaining a strong online presence is challenging, much like growing a healthy plant in a crowded garden. Ahrefs: SEMrush: 1. White-label SEO tools. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. BuzzSumo (98%) for user satisfaction rating. Compare Ahrefs vs. Ahrefs. SE Ranking using this comparison chart. This tool has several large indexes of keywords (5. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. 1. e. BuzzSumo vs. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. SEMRush - Strong for keyword research & discovery - both PPC and organic. Buzzsumo has a slew of content analysis tools that not only provide insight to your own website but also the most popular content online. SEO audit button on your site. SE Ranking in 2023 by cost, reviews, features, integrations, deployment, target market, support options, trial offers, training options, years in business, region, and more using the chart below. 34. Instead, it’s far more advantageous to take advantage of SEMrush’s free trial and test the tool for free for the full 14 days. BuzzSumo will assist in identifying trending topics and evaluating content, while Ahrefs will provide an extensive backlink analysis and aid in keyword research. If you’re more interested in a clean, modern, simple interface, Ahrefs is clearly easier to work with. With Buzzsumo, you can see the views, shares, comments and more for various content pieces. Ahrefs has 24656 and BuzzSumo has 889 customers in Social Media industry. Otherwise, anytime, you can cancel it within 14 days. Overall, I think SEMrush has a better pricing structure, with less restrictive limitations for the base plan. Related: SEO Tools Showdown: SEMrush vs Ahrefs vs Moz Pro vs SpyFu #8 BuzzSumo. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. 10. This tool has several large indexes of keywords (5. The two most popular tools are Ahrefs and SEMrush. By examining their strengths and weaknesses, we aim to provide you with an unbiased analysis to help you make an informed decision in 2023. Long Tail Pro vs. It runs on a scale from zero to a hundred. Pro – $129. The tool shows a score of 1 to 100. SEMrush Pricing Overview. Elite Site Optimizer vs. Compare Ahrefs vs BuzzSumo 2023. Make your business visible online with 55+ tools for SEO, PPC, content, social media, competitive research, and more. Want to know the most popular topics in your niche? BuzzSumo is a content analyzing tool that you can use to analyze your articles and also keep an eye on competitors’ rankings. Available features: Majestic boasts nearly 20 features, whereas Ahrefs showcases only half that number. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. BuzzSumo offers several advanced tools in addition to these basic features. SEO plugins and tools – Broken Link Checker, Copyscape, and BuzzSumo. Free Demo Get Pricing . Ahrefs offers subscription packages for any budget. After using Ahrefs for 3 years, I can't imagine my work life without it. Ahrefs - Very thorough link database, and some of their newer tools are strong. BuzzSumo excels in affordability, content discovery, and content research. The best SEO tools for those on a budget – KWFinder, Keywords Everywhere, and Google Keyword Planner. Expense: Ahrefs and Buzzsumo fluctuate within their expense, with Ahrefs getting the greater number of high-priced solution. Another great tool that can help you find amazing sites for your link building strategy is BuzzSumo. Compare price, features, and reviews of the software side-by-side to make the best choice for your business. Alexa Marketing Stack vs. BuzzSumo 6. Ubersuggest vs. While it doesn’t offer rich features like Ahrefs, Ubersuggest does have a completely free version and also offers a much more budget friendly options of $29/month when compared to Ahrefs price. GovWin IQ Alternatives & Competitors. Semrush – Best Ahrefs alternative overall. Ahrefs (501) 4. BuzzSumo was acquired by Brandwatch, which is now a Cision. Google Search Console vs. creating good content is really important, and we need special tools. Notes: Opting for annual billing reduces these costs to $83, $166, and $333 per month, respectively. In fact, it's the tool that we use at Content Guppy and is central to our link building efforts. 02 BuzzSumo. Ahrefs and SpyFu are both priced as monthly subscriptions. An area where by Ahrefs excels is within its interface. Understanding the secure emblems and reasons why data is secured can help to offer an additional level of understanding of competitors’ web sites. 7) vs. For example, BuzzSumo lacks a lot of the key SEO features in Ahrefs, like a site audit tool. BuzzSumo helps you find popular articles in your niche to guide your content creation as a source of inspiration. KWFinder vs. Majestic SEO hợp tác với Buzzsumo, Content tuyệt vời, và giờ còn bao gồm cả dữ liệu Backlink của Majestic. Ahrefs provides a powerful suite of SEO tools, including keyword research, backlink analysis, and rank tracking, empowering businesses to enhance their SEO strategies and achieve higher search engine rankings. That’s an additional $150 per month on top of any paid subscription. Spyfu - Strong for keyword research & discovery - both PPC and organic.